As a business person, you need things today (clients, information, and contacts). Guess what? You are going to need those things tomorrow, and the next day, and next year. Thus, creating and nurturing productive relationships is an ongoing endeavor. Your job is never done.
Know this: Some days your networking efforts are going to seem worthwhile. It is easy to keep after it. Other days your networking efforts are going to seem like a complete waste. You will want to swear it off. Don’t.
You need to have faith. Opportunity comes from the most unlikely places and it is all the result of productive relationships. Never quit trying to build Know, Like, and Trust.
To summarize, remember that to be successful at anything, knowledge is important. What is vital, however, is being proficient at networking. Networking is about building solid relationship where people know you, like you, and trust you. Those things are achieved through certain actions and interactions with those in your network. These actions involve consistent generosity, reliability, and commitment to others, just to mention a few.