Frank Agin, founder and president of AmSpirit Business Connections and host of Networking Rx, interviews Corey Kupfer, an expert strategist, dealmaker and business consultant with more than 30 years of professional negotiating experience as a successful entrepreneur, and attorney. He is currently a professional member of the National Speakers’ Association and an in-demand speaker at conferences nationwide, where he tackles issues such as corporate structuring, entity and platform design, mergers and acquisitions, entrepreneurship, visioning and planning, employee attraction and retention vehicles, and succession planning and implementation – in addition to his focus on authenticity in business relationships, deals and negotiations. You can learn more about Corey and his current projects at www.CoreyKupfer.com.
Building A Networking Relationship 5 of 7
Getting people to “Know, Like, and Trust” you is dependent upon human interaction. Remember, however, your network (or any network, for that matter) is built one relationship at a time.
There is an Indian proverb that says, “An eagle that chases two rabbits, catches none.” This is true of relationships as well. You will not be able to develop lasting Know, Like, and Trust if you are focused on multiple relationships at any one time. In fact, the more relationships you attempt to develop at once, the less effective you become.
The point to this topic is this: As you are out being involved, do not feel the need to race about meeting as many people as possible … having quick, shallow conversations … collecting business cards and then haphazardly following up with a plethora of people you can hardly remember.
Rather work to have involved conversations with just a few people (and then attend another gathering and do the same). Learn about people. Invest time in who they are. Be genuinely interested. Conduct yourself so that when you follow up, you can do so with substance.
By working to develop relationships one person at a time, you become more effective at developing relationships. In short, people will Know, Like, and Trust you.
Frank Agin, founder and president of AmSpirit Business Connections and host of Networking Rx, shares thoughts on the importance of being dependable and reliable in building trust within your relationships.
Frank Agin, founder and president of AmSpirit Business Connections and host of Networking Rx, interviews Jory Fisher (https://joryfisher.com/), a life coach that utilizes a 90-second personality assessment to guide clients.
Building A Networking Relationship 4 of 7
An often overlooked means of getting people to “Know, Like, and Trust” you is Getting Involved.
To be successful in any business or profession, you cannot just hole-up in front of your computer and work the phone. You need to shower up, brush your teeth, and get out amongst people. Find groups and organizations to join.
Know this, however, you cannot just belong. You cannot just be in the community. You cannot just be in the Chamber. You cannot just be part of the Church. You cannot just belong.
To effectively network … to develop strong relationships … to build Know, Like, and Trust, you have to get involved. Roll up your sleeves (actually or figuratively) and lend a hand. Be an officer in a group. Be a committee member of an organization. Be something (anything) more than just a name on a membership roster.
Here is the test as to whether you are sufficiently involved – Answer this: If you didn’t show up, would you be missed?
If the answer is no, you need to work harder to get involved. By doing so, you raise your level of exposure and demonstrate your level of commitment to something more than just you. When you do these things, others will not be able to help but Know, Like, and Trust you.
Frank Agin, founder and president of AmSpirit Business Connections and host of Networking Rx, shares a lesson on being in the moment from Coach Danny Creed’s book A Life Best Lived: A Story of Life, Death and Second Chances.
Frank Agin, founder and president of AmSpirit Business Connections and host of Networking Rx, interviews Bryan Heathman CEO of Made for Success Publishing (www.madeforsuccess.com). Bryan has worked with legendary Self Help authors Zig Ziglar, Jim Rohn and Tom Hopkins. He comes from a Fortune 500 background, working for companies including Kodak, Microsoft and Xerox. Bryan is the author of the recent book, #1 Best Seller: Book Marketing Reinvented.
Building A Networking Relationship 3 of 7
If you want people to “Know, Like, and Trust” you remember There Is No Shame In Asking: Call it “human nature” or call it the “American Spirit,” but we are hardwired to help one another. Certainly the aftermath of the events of September 11th (or any major tragedy) make this abundantly clear. People will go to great lengths to help one another.
With this, the only thing that separates you from the help that you need is you asking. Dare to ask. Remember, if you are focused on giving and helping others, it is only fair that you attempt to partake from the same process.
- Let others know what kind of help you want.
- Describe the types of people you are trying to meet.
- Explain to your centers of influence how they can help you.
- Solicit people for information on job transition groups or opportunities to present on the benefits of franchising.
Understand this, if you are polite in asking of others and appreciative of whatever they give (even if it is only time), people will come through. Not everyone, but enough to make it all worthwhile. Equally important, however, when you reach out to others, you are in essence affirming that they have value to offer. It is a wonderful compliment. For that, they will be flattered. As backwards as it might seem, they will Know, Like, and Trust you for reaching out to them.
In this episode ,Frank Agin, founder and president of AmSpirit Business Connections and host of Networking Rx, encourages us to be mindful of the big picture when we’re networking and not get caught up in the details.
Frank Agin, founder and president of AmSpirit Business Connections and host of Networking Rx, interview Rodney Miller, a real estate investor who uses networking to piece together all aspects of his deals.