Deb Coviello – The Drop In CEO (EPS 381)

Deb Coviello, author, speaker and corporate refugee, shares how tenacity and relationships enabled her to utilize her talents as an empowering consultant to aspiring CEOs around the country. Learn more at https://dropinceo.com/

For more great insight on professional relationships and business networking visit https://www.amspirit.com/blog/ or contact Frank Agin at frankagin@amspirit.com.

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350) The Anatomy Of 30-Seconds

To build a strong network of connections that give you referrals, contacts and information, you need to have a concise, yet very compelling, 30-second commercial. The problem is that you have so much to say and 30 seconds is really not a lot of time.

So, to conquer this challenge, here’s an effective framework to work with.

  • Start with a 5-second basic introduction that addresses the “who” you are, such as your name and the business you represent;
  • Add to that a message that addresses the what you do in 15 seconds or less;
  • From there, use 5-seconds to create credibility by sharing how long you’ve been doing it or some key clients you’ve served.
  • Finally, wrap this up with a 5-second, strong definite request as to how they might help you.

Now, if you carefully draft each of these sub-parts and then piece them together with your own personal flair, you end up with a very effective 30-second commercial. Good luck.


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349) Laughter Lightens The Load

Laughter Lightens The Load

In an interview, comedian Kevin Hart shared, “Laughter heals all wounds, and that’s one thing that everybody shares. No matter what you’re going through, it makes you forget about your problems. I think the world should keep laughing.”

Certainly, Hart is in the business of laughter and arguably he’s very adept at his craft. And while his craft might not be yours, no one says that you can’t use humor to give you a leg up in creating relationships.

Think about it. Life is not easy. Even the most successful among us struggle with problems and challenges. And while a cute one-liner or a small cartoon shared out of the newspaper won’t make those go away, the shared humor will serve to lighten the moment. Bring forth a smile. Maybe even elicit a little chuckle.  

While this probably won’t get you a gig on the stand-up comedy circuit, it will likely bring you a little close to the professional gig you’re after.


Like what you’ve read? Prefer to hear it as a podcast or daily flash briefing? Subscribe to the Networking Rx Minute podcast here or wherever you get your podcasts.

348) Borrowed Trust

Borrowed Trust

Renowned speaker, author and business networking expert Bill Cates shares in his book, Beyond Referrals, that “People don’t do business with us – or give us referrals – until they trust us. Therefore, we want to meet all our new prospects starting at the highest point of trust.”

Cates goes on to share that this highest point is when the introduction is facilitated by someone who the person we’re meeting already trusts. In essence, he remarks, “We borrow the trust of one relationship long enough to earn our own trust in the new relationship.”

The implication for Cates’ notion of borrowed trust is that you should avoid asking people to send business your way. And you should refrain for asking for referrals. Rather, you should become laser focused on the types of people you want to have in your professional life. Then, start asking the people who trust you to introduce you to the people they know that fit the clear image in your mind.


Like what you’ve read? Prefer to hear it as a podcast or daily flash briefing? Subscribe to the Networking Rx Minute podcast here or wherever you get your podcasts.

347) The Leading Impression


The Leading Impression



Upon meeting, one of the first things people use to form an opinion about you is your business card. Right or wrong, that little piece of thin cardstock creates a leading impression about who you are, what you do, and even how well you do it.

For this reason, make an investment in your business cards. Enlist the services of a designer to craft a logo that’s appropriate for you. And then have them work it into a sharp looking layout that serves to represent you long after you depart from an encounter.

From here, do NOT skimp on its production. Don’t generate these tiny billboards by running thin, perforated cardstock through your laser printer. Rather, find a quality printer. And then have this professional make up on hardy cardstock 500 to a 1,000 business cards.

Remember, your business card is your leading impression. So, approach its design and production that way.


Like what you’ve read? Prefer to hear it as a podcast or daily flash briefing? Subscribe to the Networking Rx Minute podcast here or wherever you get your podcasts.

346) I’m Sorry, But I Forgot Your Name

I’m Sorry, But I Forgot Your Name

Here’s the scenario. You’re at an event and you encounter someone you recently met at another event. It’s great to see them again, but … wouldn’t you know it … you forgot their name.

While this is not ideal, it happens. And to most everyone. So, there is no transgression in not remembering. The potential sin, however, is carrying on as if you did.

Sure, you can fake it. And it might seem homey to fallback to something like “Buddy or Friend.” In reality, this networking ruse is nothing short of disingenuous.

While you serve to establish rapport when you remember the name of someone you recently met, don’t despair it you happen to forget. When you do, simply own it and say something like, “It’s great to see you again, but I’m embarrassed to say that I can’t remember your name.” Truth be told, this honesty will heighten that person’s appreciation for you.


Like what you’ve read? Prefer to hear it as a podcast or daily flash briefing? Subscribe to the Networking Rx Minute podcast here or wherever you get your podcasts.

Gresh Harkless – CB Nation (EPS 378)

Fed up with dead-end positions and pink slips, Gresh Harkless tapped into his network and launched two brands focused on helping small business America: CB Nation and Blue 16 Media. Learn more at https://iamgresh.com/

For more great insight on professional relationships and business networking visit https://www.amspirit.com/blog/ or contact Frank Agin at frankagin@amspirit.com.

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Luke Van Every – True Compare PEO (EPS 377)

The Covid lockdown hits some hard. For Luke Van Every it was the kick in the pants he needed to launch a weekly networking exchange as well as a PEO brokerage firm. Reach out to him at https://tinyurl.com/yfahfeet

For more great insight on professional relationships and business networking visit https://www.amspirit.com/blog/ or contact Frank Agin at frankagin@amspirit.com.

Check out this episode!