Working The Room Online

What is the best way to conduct yourself in social media? That is the subject of much debate. Tony Restell nails the answer in his Social Hire blog … Social Networking: Are You Working The Room? Read On!

Interested In FREE Rent in downtown Columbus?

kickstartCould your business use FREE office space in downtown Columbus? Do you have a client, vendor or business friend that could use FREE office space in downtown Columbus? Intrigued? Read on (or pass this on) …

In addition to being a knowledgeable business attorney in the Port Columbus Chapter of AmSpirit Business Connections, Eileen Paley is a member of City Council for the City of Columbus. Through this capacity as a city leader, she has helped create the Columbus KickStart program.

This program is more or less a contest where Columbus area businesses submit their business plan for consideration. Up to three will be selected and given free office space in downtown Columbus (281 S. Third Street) along with other prizes (including a free one-year membership in AmSpirit Business Connections). In addition the City of Columbus, Councilmember Paley has involved ECDI, Capitol South and Capital Crossroads SID.

For details, CLICK HERE.

columbus city council

Networking Time Management

How much is enough networking? Where does the Law of Diminishing Returns take hold? These are a couple good questions that Jacky Sherman with the Northampton Referral Institute addresses in her blog post. Read On!

AmSpirit Founder Cited In Blog

Frank Agin Photo

AmSpirit Business Connections founder, Frank Agin, was referred to in the PRBrigade’s recent blog post entitled “Is Social Media Just Like Rotary?” Read it HERE!

Be Full Of K.R.A.P.

 

Patty Boerger, 2013 President of the Heritage Chapter set the tone for the new year with a message that “we need to be full of K.R.A.P.”. That sounds bad doesn’t it, but didn’t it get your attention.

K.R.A.P. is an acronym and is explained below.

‘K’ stands for ‘Knowledge’. Do you let your fellow members know what it is you do and more importantly ALL that you do. Too often we get stuck telling only part of our story and it is the same over and over again for our 30 second commercial.  Mix it up and mention something that is not global, but is a small thing that you can do. Knowledge is power and the more they know about you and your business the better they can get referrals for you.Heritage Bucket

‘R’ stands for ‘Referrals and Responsibility’. This is a two way street. When you give a referral, especially a 2nd generation one, make sure the other person knows who will be calling them. AND more importantly it is the responsibility of the member getting the referral to contact the other party within 24-48 hours.

‘A’ stands for ‘Achievement’. We are all good members in AmSpirit, but to reach our potential and use this organization to its utmost, we must all help to achieve our Goals… both individually and as a chapter. That means Giving Referrals, attendance, and participating in the various events that our club or others have. Only by giving can you expect to receive.

‘P’ stands for ‘Participation’. Don’t expect others to be enthusiastic about doing business with you IF you are not at the meetings. If you don’t give referrals… or if they don’t know enough about you. Be there each week and live up to your responsibility to give at least 2 referrals each month… and participate in the lunch buddies, and go to a MORE meeting at least once during the year.

Come on lets ALL be full of K.R.A.P. this year.

Networking To Prospecting

If you are like many sales veterans, you don’t really enjoy the telephone prospecting. It can be a grind under most any circumstances. On the Sales Prospecting Perspectives, Maegan Kopka, a 15-year sales veteran, shares her thoughts on utilizing networking to minimize the dreaded prospecting. Read On!

 

“You, You, You Me” Networking

Your networking may not be as effective as you’d like, if you are not using the right formula. If you struggle with this, Mitchell Wright shares a great four-step process in the Lean Marketing blog. Read On!

Non-Networking Networking

Often people’s aversion to attending networking functions is that they simply do not like the feel of what they believe networking is. Whether you admit to it or not, I am sure that most people have had this feeling. In this article from TechRepublic.com, Toni Bowers asserts that the best way to network is to not think of it as networking. Read On.

The 400# Fitness Trainer

Imagine if you will, you realize that you have a few L-B’s (aka pounds) to lose and you are now finally committed to making it happen. Through your networking, a contact refers you to a fitness trainer who happens to be reasonably close and reasonably priced. Highly motivated, you schedule your first session and eagerly await this appointment.

When the day finally comes and you arrive for your appointment, you are stunned to meet the fitness trainer. Putting it politely, he is obese – a complete contradiction to what you envisioned. Worse, in one hand, he holds a cigarette and in the other a two-liter bottle of a sugary soft drink.

Nevertheless, you politely go through your first session. Although the trainer seems incredibly knowledgeable and barks you through an incredible workout, you are understandably uncomfortable continuing the professional relationship. This man is simply a poor example of the service and industry he represents.

Certainly, this is an extreme example. The point to it, however, is that you need to make a close examination of your professional self and assess as how you could be a better representative of what you do. From time to time, people will refer to the shoeless cobbler’s son, and the imagery of that likely makes you chuckle.

Before you dismiss this as completely idiotic, you have likely encountered one of the following or something similar:

  • The web developer who has no website;
  • The chiropractor with a bad back;
  • The printer with no business cards;
  • The realtor who lives in an apartment;
  • The financial advisor without two nickels to rub together;
  • The attorney without a last will and testament;
  • The business consultant with no business plan;
  • The insurance agent who does not believe in the products; or
  • The CPA who has not filed a tax return in years.

Is it not possible that, in some small way you are the 400-pound fitness trainer? It is worth consideration. It certainly cannot hurt.

Please see link below for a printable PDF version

http://www.scribd.com/doc/120643995/The-400-Fitness-Trainer

 

Member’s Plan for Up-and-Coming Business

Todd Tamburino, CEO of Capital City Daylighting Inc. and member of the City Center Chapter of AmSpirit Business Connections was featured in the November 9, 2012 edition of Columbus Business First’s Entreprenuer section. Tamburino talks about the strengths and weakness of being an up-and-coming business, goals, achievements, and much more! Read this article.

Todd can be reached at toddt@ccdaylighting.com or check out their services at http://www.ccdaylighting.com