When you head out to that next networking event, forget about working the room – you know roaming around glad-handing, distributing your business cards and generally trolling for business. This seldom works, unless you are intent on being annoying.WHY JUST BE IN THE NETWORK WHEN YOU CAN OWN THE NETWORK?
Instead, try working FOR the room. Be a facilitator of conversation amongst less outgoing people. Introduce other people you have just met to people you have known for years. Find out how you can help someone and take action on that. Share useful information about other events and happenings.
When you work for the room, you will transform yourself into a superhero of sorts. People will actually welcome seeing you at events. Try it and see what happens.
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